Think about the last internal announcement you received. Did you read every word? Or did you skim the headline, glance at the first paragraph, and decide whether it was worth your attention?

If you're like most people, it was probably the latter.

The workplace is full of competing priorities. Emails, chat messages, meetings, project updates, and notifications all vie for our attention throughout the day. In this environment, simply publishing information isn't enough. Great internal communication…