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Driving engagement through profiles (BP)
This best practice provides recommendations to drive adoption with simple login, bookmarking and campaign strategies.
1. Setting Login Credentials
Set up and configure user authentication in your digital workplace solution with a centralized identity provider (e.g. LDAP, OneLogin). By doing so, when a user logs into your corporate network, they are automatically logged into your digital workplace solution. This removes the need for users to login again.
2. Setting Bookmarks
Set your digital workplace as the default bookmark in your employees corporate web browser. Every time they open the browser, they will go to the homepage of your digital workplace solution.
Set up a campaigns to drive adoption for new users, by role and by function. Use a marketing automation tool such as Eloqua to manage the content, distribution lists and frequency.
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